W skrócie

Lokalizacja: Chile

Obszary oddziaływania: Generowanie zatrudnienia, Integracja zawodowa

Wspierani ludzie:
Rdzenna ludność, drobni rolnicy

Dołączył NESsT Portfolio:
2022

cooperativarewe.com

O przedsiębiorstwie

Chile is the world’s third largest exporter of frozen raspberries. In the last decade, an increase in consumer demand for berries has transformed the fruit into one of the world’s main agri-food export products.

Based in Cholchol, Araucanía, Cooperativa Rewe is a Mapuche cooperative that produces berries. The cooperative is dedicated to supporting local Mapuche farmers – a group of indigenous inhabitants native to south-central Chile and southwestern Argentina – and grew from five to 200 active members in 16 years, impacting more than 1,000 people in the community. 

Following regenerative agriculture practices, the cooperative sustainably sources and sells berries harvested by Mapuche farmers as frozen juices, jams, and pulp, to national and international wholesale clients and food stores. They also sell individually quick frozen berries to exporters.

As part of its strategy, Rewe provides tailored technical assistance and training to its Mapuche members, supporting them to improve orchard and land management. Rewe’s production technique training is rooted in traditional Mapuche practices. Rewe organizes its farmers through “Mingakos” – a process by which farmers within the community help each other to complete farming activities, including irrigation installation, planting, and pruning, to reduce costs and improve production efficiency. 

Inwestycja NESsT

NESsTinwestycja wesprze Cooperativa Rewe w poprawie infrastruktury i rozbudowie zakładów nawadniania i produkcji żywności, aby objąć więcej hektarów agroekologicznych gruntów rolnych. NESsT będzie współpracować z Rewe w celu ustalenia celów w zakresie pozyskiwania klientów oraz wzmocnienia marketingu i komunikacji.